Social Media Minute #3: Frequent Content Over Design

Posted on September 27, 2010 by William Pitcher

William Pitcher discusses the importance when deploying a social media strategy of focussing on producing frequent, compelling content over less frequent, highly polished and designed material.

Related posts:

  1. Social Media Minute #1 – Go to Your Audience
  2. Social Media Minute #2: Recruit a Team
  3. Social Media is What You Make of It
  4. Cartoon: Dangers of Social Media & Empire Avenue
  5. Webnotes: Examining Social Media Relevant to Empire Avenue

About William Pitcher

Bill is the founder of the Empire Building Network. He hails from Mississauga, Ontario, Canada just outside Toronto. For 23 years, Bill has been a fundraising consultant helping charities across Canada and in Europe conduct major capital campaigns. He is a total tech geek that took to Empire Avenue and blogging like a fish to water.
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  • http://www.influencier.com DARING

    Another great post Bill! And based on your duct tape performance the other day, you are definitely one for letting your hair d— Ooops. Sorry. No offense.

    Seriously though, just getting out there and posting is one of the best things you can do to start building an audience. The glitz and glam can come later. You’ll find out, there’s a never ending mountain of design tweaks you can make to “get it just right.” And because of that, you’ll never get it “just right.” If you focus on that, you’ll never get around to writing (or recording) anything.