In this video for the Social Branding Network, William Pitcher discusses Three Steps to Building Your Social Brand.
These are as follows:
- Going to your audience.
- Building rapport.
- Issuing a call to action with value.
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Three Steps to Building Your Social Brand
Posted in Audio-Video, Discussion
Tagged branding, Facebook, Flickr, networking, SBN, social media, Twitter
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Cartoon: The Inevitable Future of Empire Avenue
If it has happened on Facebook, it is only a matter of time.
New Empire Avenue Feature: Full-Text Search
Early Sunday morning Eastern Time (e)DUPS announced on Twitter that a new search feature was live on the Empire Avenue site. The lookup allows you to search for any word in a full-text format. All linked content such as Twitter and Facebook is searched. Impressively, in testing it, it seems to look at the full RSS content of blog posts. Dups says profile biographies are also indexed, but their inclusion is upcoming.. Search for info in status updates, names and tickers was confirmed. Of course, interests, brands and hashtags are also included.
Next, refining your searches. Continue reading
Using Facebook Lists to Target Content at Specific Groups
William Pitcher of the Empire Building Network discusses how to use Facebook lists to send different information to different groups of people in Facebook.
This technique is useful for sharing different information with personal friends and social media contacts such as those from sites like Empire Avenue.
Cartoon: The Empire Avenue Catch 22
This one hits way too close to home ;-)
Finding Great Flickr Content
The Empire Building Network has previously discussed the challenges of content discovery on the site. The Empire Avenue development team is working hard and recent additions such as listing top influencers by interest are only the beginning.
Next, Flickr Rankings. Continue reading
We Be YouTubin’!
Corey Tyhurst (e)COREYT discusses the trials and trivilations of creating a video post versus a written blog post in his foray into the wonderful world of YouTube thanks to Empire Avenue.
You can find his YouTube channel here if you’d like to subscribe. 
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