Author Archives: William Pitcher
Three Steps to Building Your Social Brand
In this video for the Social Branding Network, William Pitcher discusses Three Steps to Building Your Social Brand. These are as follows: Going to your audience. Building rapport. Issuing a call to action with value.
New Empire Avenue Feature: Full-Text Search
Early Sunday morning Eastern Time (e)DUPS announced on Twitter that a new search feature was live on the Empire Avenue site. The lookup allows you to search for any word in a full-text format. All linked content such as Twitter … Continue reading
Using Facebook Lists to Target Content at Specific Groups
William Pitcher of the Empire Building Network discusses how to use Facebook lists to send different information to different groups of people in Facebook. This technique is useful for sharing different information with personal friends and social media contacts such … Continue reading
Finding Great Flickr Content
The Empire Building Network has previously discussed the challenges of content discovery on the site. The Empire Avenue development team is working hard and recent additions such as listing top influencers by interest are only the beginning. Next, Flickr Rankings. … Continue reading
It’s Not Just Who You Know on Empire Avenue
We all know the cliche, ‘It’s not just what you know, it’s who you know.’ Well, on Empire Avenue, it’s not just who you know, it’s who they know. The Empire Building Network has reported in the past on how … Continue reading




